By Stacey Gualandi
Twitter: @Proxy_Apparel
Facebook: proxyapparel
Heatherjean MacNeil says she’s on a fashion mission. This 30-year-old former pre-med student could have started with a simple idea. But no. She created Proxy Apparel, an ethical clothing line whose cause is to employ and empower women throughout the world thus the name Proxy. In Spanish it means one who is empowered!
“I always envisioned that I would either start a non-profit or run a business that focused on women.” Heatherjean
Models in Proxy Apparel
While Heatherjean is new to the fashion scene, she sees a sweatshop-free, fair trade world in her future. Her Boston-based accessories and apparel line launched online last year, and she is already making a name for herself among the social entrepreneur set.
Proxy partners with existing women-owned “cooperatives” in developing countries to help create pieces in the collection. Visitors at last month’s SXSW/Style X got a sneak peek at her Spring “Peacock” Collection.
The entire line will be on display at Proxy’s Earth Day Gala and Ethical Fashion Show April 21st in Boston.
Heatherjean sums it up simply: “Wear the change you seek in the world”! I wanted to find out what this “change” was all about and caught up with her right after Proxy’s successful debut in Austin, Texas… Continue reading
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